Technology in Real Estate Brokerage – Idealista / news

The real estate proptech Spanish tyco It landed in Portugal in November 2021, in the midst of a pandemic, promising to speed up and facilitate the process of buying and selling homes. This is one of the Buyers Operating in the state, the companies whose business model has technology as an ally. Ana Villanueva, CEO of Iberia and co-founder of Tiko, explains this in an interview with Idealista / news: “We position ourselves as a true technology company, because we believe technology is the key to removing constraints in the development process. Buying and selling homesthus providing a great customer experience.”

The truth is that iBuyer’s business is growing rapidly in Portugal. After Lisbon, the company bet on the area Setubal I recently entered port, It also has an office. Ana Villanueva confirms that Tiko has “plans to continue its expansion in both Portugal and other European countries” and adds that it aims to be the “iBuyer of reference in Europe”. “Let’s have a good time Technique It will be in 25 cities very soon,” he reveals, stressing that investment For the operation in Portugal increased from 30 to 50 million euros.

What is the impact of the war in Ukraine on the business of TECO and the real estate sector in Portugal? In response to this question, the CEO and co-founder of iBuyer notes that inflation is rising, interest rates Thus, home savings, but remember that proptech is not “directly affected” by these (and other) factors. At the same time, he considers that “despite the tragic humanitarian crisis, Portugal And the world is benefiting from the flight of talent, especially technology, from Ukraine.” For Anna Villanueva, one thing is certain: “Portugal will continue to be a very attractive country real estate investorsEspecially in residential and logistical spaces.

These are some of the topics covered in Ana Villanueva’s interview with the ideal/news, which can be read in full below.


Anna Villanueva, CEO of Iberia and co-founder of Tiko / tiko

Tiko arrived in Portugal in November 2021, having chosen the property market in Lisbon to begin its international expansion. What is your assessment of the operation in Portugal? Does it live up to expectations?

In fact, it exceeded our expectations. We arrived in Lisbon in the last quarter of 2021 with a very optimistic vision and the certainty that we started from a preferential position, given our innovative business model and technology.

After commissioning and five months later, we can confirm the increased demand, even from locations in Portugal where we are not yet present. In fact, we increased our initial investment from 30 to 50 million, which facilitated our access to Porto.

In addition to Lisbon, Tico is also present in Setúbal and now in Porto. Is the expansion plan going as planned? Was expansion in Setúbal and Porto already planned or somehow foreseen? why?

The expansion plan is going faster than expected. We had the ambition to grow beyond Lisbon, but the strong response from the Portuguese market encourages us to implement our expansion plan more quickly.

Is expansion in other Portuguese cities planned? and he? when?

We have plans to continue expanding in both Portugal and other European countries. Our ambition is to be iBuyer Reference in Europe. We’re going to take advantage of our technology to be in 25 cities very soon.

“Our ambition is to be the leading iBuyer company in Europe. We will leverage our technology to be in 25 cities very soon”

Why Portugal choose Tiko to start its internationalization?

There is a strong culture Buying a house versus renting, which translates to a large volume of transactions. In addition, transaction costs are relatively low and Real estate agency fee Relatively high, which makes our model particularly attractive. As the first international iBuyer to “land” in Portugal, we saw this as an opportunity.

Finally, we felt that Portugal was very close, not only from a geographical point of view, but also from a cultural point of view, which helped to implement in a pleasant and hassle-free way.

Buying a home without leaving home

Gtres

In terms of investment, how much has Tiko invested in Portugal so far and how much do you plan to invest by the end of the year?

Thanks to the great reception of our business in Lisbon and the funding received, we have decided to increase the initial investment in Portugal to 50 million for the next five years.

How many homes has Tiko sold and bought in Portugal so far, and how many homes do you expect to sell and buy by the end of the year?

We don’t usually share transaction numbers, but I can say we’re growing at a very good pace.

There are other iBuyers operating in Portugal. What sets Tiko apart from the competition?

We position ourselves as a true technology company, because we believe technology is the key to removing restrictions The process of buying and selling homesThus, providing a great customer experience. For example, Tiko collects and processes its own data, which it then inputs into its property appraisal tool. This allows us to make an instant offer on a private seller’s home, without even visiting it. We can say that anyone can sell a house without leaving the couch.

“We position ourselves as a true technology company, because we believe that technology is the key to removing constraints in the buying and selling process. (…) We can say that anyone can sell a home without leaving the couch”

Technology is also critical to operational efficiencies, not only delivering the best expertise, but also transferring money quickly and at scale. Ultimately, our business is to earn reasonable margins on a large volume of real estate transactionsThis measure can only be achieved with technology.

technology in real estate

freepik

What should customers who choose Tiko to gain or buy a home gain?

Tico is Direct real estate buyerAnd not a mediator. So those who sell don’t have to wait to find a buyer. Simply fill out a small form on our website and you will receive an offer. Tiko takes care of all the formalization of the process, so that the seller does not waste energy or time. With this, the seller can forget:

  • visits,
  • endless negotiations,
  • filling out documents,
  • Unpleasant surprises such as the presence of a potential buyer who cannot get a loan.

In short, we turn a long, exhausting and time-consuming process into a short and enjoyable experience. We offer speed, convenience and plenty of peace of mind.

How many people does Tiko make up in Portugal and where are the company offices?

We are a truly global team, with our colleagues not only in Spain and Portugal, but also in Turkey, where we have most of our team technology team. For the Portuguese physical offices, we are currently in Lisbon and Porto.

“We turn a long, exhausting and time-consuming process into a short and enjoyable experience. We offer speed, convenience and lots of peace of mind”

Tico’s entry into Portugal occurred amid a global pandemic and the world is now facing war. What is the impact of the armed conflict between Russia and Ukraine on Tycho’s business? And in the real estate sector in Portugal in general?

We all know that one of the main effects of this unfortunate war on the economy in general is economic inflation it’s the interest rates increasewhich then translates into cost Mortgage Loans. Tiko is not directly affected by this because we have our own investment to buy the house.

On the other hand, despite the tragic humanitarian crisis, Portugal and the world at large are benefiting from the flight of talent, especially technological ones, from Ukraine.

Real estate technology and brokerage

Gtres

Portugal has long been in the eyes of foreign investors, who eye the country as the ideal place to invest in real estate, particularly in the residential sector. Do you think this scenario will continue even now given the current context of the war?

Undoubtedly. Portugal will continue to be a very attractive country for real estate investors, especially in its residential and logistical areas. At Tiko, we are already collaborating with world class investors in Spain and we would like to do that in Portugal as well.

“Portugal will continue to be a very attractive country for real estate investors, especially in its residential and logistical space”

High inflation, high interest rates, high construction costs, materials scarcity… What is the impact of these and other factors on Tico’s business in Portugal and on real estate activity in the country?

true that real estate sector It is constantly changing. However, at Tiko we are ready for whatever might come up. We’ve faced crises like the pandemic and lockdown, and despite these circumstances, we’ve had a 150% growth rate in 2021. Being a technology company allows us to more easily adapt to potential changes in the scenario and reduce their impact on the business.

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