Pet market growth spurs investment in hospital technology

After completing 15 years, Batel Veterinary Hospital has invested R$2.5 million in state-of-the-art equipment for its ICU and operating rooms.

An investment of R$2.5 million in technology, combined with the acquisition of new equipment in Curitiba, has allowed Hospital Veterinário do Batel (HVB) to triple its capacity for care and for highly complex surgeries. The expansion of the hospital center, which is completing 15 years of activities, comes on the heels of the growth of the pet market. In the past two years, with the increase in pet adoption, it has advanced by 30% and earns R$50 billion annually in the country.

Veterinarian Raquel Silas, Director of HVB, notes that Brazil already ranks sixth in importance in the global pet market and that further expansion is coming, encouraging HVB in its modernization project. She says the ICU is one of the hospital’s big differentials, providing a robust structure — with the only ventilators in town to treat acute respiratory failure cases — and state-of-the-art equipment and a warm, comfortable environment for pets and their owners.

The unit is also equipped with a bedside ultrasound machine, which allows assessment of the image, including hemodynamics, 24 hours a day. “This modern structure, linked to five vets per day and another coordinator, allows us to meet the intense demand,” reveals Daniel Cooper, veterinarian and head of the intensive care unit. In addition to the intensive care unit, the surgical center has received improvements that are comparable to the best hospitals specializing in human care.

A reference in highly complex surgeries, urgent and emergency surgeries, as well as elective procedures, HVB has acquired three simultaneous useable surgical tables, equipped with anesthesia trolley, multi-scale monitors and high quality surgical lights. The surgical center currently performs about 3,000 procedures per year, a number that can be tripled.

New Partnerships
Joining market references in some specialties is also a strategy adopted by HVB, which in the early days of 2022 opened an exclusive curative care pavilion, led by Mundo à Parte. “It is a consolidated service in several states in Brazil and abroad, such as Argentina, Colombia and Portugal, with more than 200 units. It is a very strong and recognized partner in the sector,” says HVB Director.

With the partnership and selected ward of Physiotherapy, the number of visits is expected to increase by 40%, as patients can count on acupuncture, ozone therapy, hydrotherapy, electrotherapy, light therapy, magnetic therapy, kinesiotherapy, ultrasound, laser therapy, and radiology Infrared among other things. According to veterinarian Fernanda Gabardo Stupa, director of the physical therapy unit at HVB, “Just like humans, dogs and cats with neurological and orthopedic problems, or elderly pets with osteoarthritis, they also need physical therapy and its benefits can be many.”

Another partnership has been signed with AnimalCor, one of the largest brands in the veterinary cardiology sector for clinics and hospitals, which is now working full time at HVB. To expand the services and thus the capacity of the service, it was necessary to adapt the physical space. Changes range from the hospital floor, which follows specific rules from the National Health Surveillance Agency (Anvisa), for biological protection and infection prevention, to 5 new wards to care for more than 21 specialties offered by HVB. In 2021, the hospital performed 30.8 thousand visits, including consultations, hospitalizations, surgeries, exams, procedures, among other services, and with all this movement, the medical complex is expected to grow by 25% in 2022.

Cat Friendly . Hospital
Another investment front for HVB is the certification to become one of the veterinary hospitals in Paraná with the “Cat Friendly Practice” seal. The seal ensures an exclusive service in caring for the welfare of cats and their teachers, as it requires the requirement to avoid stress in some patients, due to contact with dogs. The seal was created by veterinarians of the American Feline Association (AAFP), along with International Society of Feline Medicine (ISFM), after realizing the recurring drama in clinics and hospitals where there are care places with dogs. “The global program aims to improve the service provided to cats, and reduce stress not only for the animal, but also for teachers and the veterinary team. That is why we are committed to earning this certification,” Raquel explains.

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